Junior Achievement of Manitoba Core Values & Mission Mission To inspire and educate young Canadians to experience free enterprise, understand business and economics, and develop entrepreneurial and leadership skills. Vision We will be recognized as vital to the success of our youth in reaching their potential through partnership with business and educators in the nationwide delivery of relevant business learning experiences by inspired volunteers. Values Demonstrate trust and integrity in all that we do Respect youth and believe in their potential Believe in the free enterprise system and promote entrepreneurial ideals Encourage and promote volunteerism and volunteer leadership utilizing Canadian business experience Commit to performance excellence and continually improve all that we do Embrace collaborative and strategic alliances Demonstrate leadership and teamwork